KPIs
Revamping the KPIs Dashboard: enhancing business monitoring with a mobile-optimized solution, focused on user engagement and informed decision-making.
Client:
Atobi
Role:
UI/UX, Product Design
Date:
Apr 2022
Revamping Mobile-Optimized KPIs Dashboard
My task involved revitalizing the existing KPIs Dashboard within the web application, with a primary focus on aligning it with the brand identity and optimizing it for mobile usage. The goal was to provide clients with a user-friendly platform that allows them to efficiently track metrics and monitor the performance of various areas, stores, and employees. Key objectives included implementing clear filtering options for seamless navigation across location hierarchies, introducing benchmarking features to motivate users, and incorporating employee and store ranking functionalities to foster healthy competition.
Design-Led Iteration
To address these requirements, I commenced by conducting a comprehensive analysis of the existing dashboard and collaborating closely with stakeholders to understand their specific needs and objectives. Adopting a design-led approach, I iteratively refined the dashboard's interface, ensuring alignment with the brand identity and optimizing it for mobile responsiveness. By prioritizing user experience and usability, I implemented clear filtering mechanisms to facilitate smooth navigation through location hierarchies. Additionally, benchmarking features and employee/store ranking functionalities were strategically integrated to enhance user engagement and foster a competitive spirit among users.
Intuitive Interface for Enhanced Engagement
The revamped KPIs Dashboard featured an intuitive interface designed to provide users with a seamless and engaging experience across mobile devices. Clear filtering options were implemented to enable users to effortlessly navigate through location hierarchies, from country-level down to individual stores and employees. Benchmarking tools were incorporated to motivate users by providing a comparative overview of performance metrics. Furthermore, employee and store ranking functionalities were introduced to inject a sense of competition and drive engagement among users.
Towards Informed Decision-Making
The successful refresh of the KPIs Dashboard significantly enhanced our clients' ability to track metrics and monitor performance, particularly on mobile devices. By aligning the dashboard with the brand identity and incorporating user-friendly features such as clear filtering, benchmarking, and ranking functionalities, we empowered clients to make informed decisions and drive business growth effectively.
